Artistic direction of BAphoto fair between 2015 and 2020. The medium-term objectives were reformulated under three key premises: modernize the identity of the fair, strengthen its contents and build institutional alliances to enhance the photographic circuit of the region.
During these years, the event moved to a new venue and the branding of the fair was renewed, including the updating of its logo. A strategic content program was implemented, aimed at strengthening historical and contemporary photography and establishing crossroads with other disciplines. During this period, Alfredo Aracil, Ariel Authier, Mercedes Claus, Laura Hakel, Rodrigo Alonso, Jazmin Adler, Ana Luiza Fonseca, Florencia Portocarrero, Valeria González and José Antonio Navarrete participated as guest curators. At the same time, educational and outreach activities were carried out in conjunction with institutions such as the Museo de Arte Latinoamericano de Buenos Aires (MALBA), Fundación Lariviere, Museo Timoteo Navarro, Museo Castagnino Macro, ArtexArte, Museo Palacio Dionisi, among others.